Leia features a videocast about obscure boargames on the internet. She invites Oswaldo to be her assistant during one of the episodes, but he manages to struggle with the pieces and the super glue, making an absurd mess in a few seconds. The video goes viral and he becomes a web celebrity - for a long 3 minutes before the next meme becomes a sensation - the ""boo-yo-yo boy"". But these 3 minutes of fame were enough for Oswaldo to achieve success, hire his father as his agent, write a book and destroy his friendship with Léia - some of the mishaps of fame.... Oswaldo then discovers himself a former famous, a sub-celebrity and the only job he gets is a series of failed events - a pigeon convention, a debutante party and a deadly attempt to viralize a video tape - a new opportunity to regain the glory of the success of hours ago.